MIRAI and CHIMEI exhibit at IFA 2007
MIRAI and CHIMEI, part of the Chi Mei Corporation, will exhibit at the world’s largest Consumer Electronics trade fair, IFA, from 31st August until 5th September in Berlin. Both brands will showcase exciting new product innovations at the show, which is expected to attract well over 200,000 visitors.
Visitors to IFA will be able to see MIRAI and CHIMEI’s planned future product developments for 2008, including:
· MIRAI’s largest TV ever to be available in stores - a cutting edge 52” premium size LCD TV with Chromax-α engine supporting 102% NTSC Wide Colour Gamut, to bring a true life colour performance
· A 42” MIRAI LCD TV also with the Chromax-α engine, supporting a 120% Hz double frame rate
· A 32” MIRAI iDTV for watching digital TV programmes
· A brand new 22” monitor from CHIMEI with a LED backlight technology which produces more vivid colours than any other type of technology
· A 22” CHIMEI monitor that is specifically designed for gaming with its special 3D display
MIRAI will also be showcasing its current product portfolio and present its digital models at IFA. These impressive new TVs contain an integrated DVB-T Tuner that enables a perfect digital viewing experience. This technology will be available in 22”, 32” and 42” televisions.
CHIMEI will exhibit the first CHIMEI wide screen monitors available in Europe after the brand’s European introduction in June 2007. At the show, several models will be showcased, including the elegant 22” multi function monitor that is available in stores across the UK from the beginning of September.
Paul Butler, General Manager of MIRAI and CHIMEI Europe says: “IFA is the perfect platform to launch these products – and is just in time for the Christmas buying season. Strong innovation capabilities and customer feedback has ensured we have a collection of quality flat screen TVs and monitors. Come visit us at Hall 26, stand 313 to experience true digital living.”
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