MIRAI officially launched during CeBIT
16-03-2006
The official launch of MIRAI during CeBIT from March 9 until 15 was very positive start.
MIRAI used the 2006 World Cup theme to introduce the new brand by showing the real MIRAI football team. The booth was designed as a football stadium and the winning spirit was surely there. Many customers as well as consumers visited the booth in ‘hardware’ Hall 25 and MIRAI can look back to a good show.
2006 Will be a key year for the penetration of digital home products to the market and MIRAI has made a significant impact at our launch event. The exhibition in Hannover was a very good start.
